HubSpot CRM Administrator (Part-Time)

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HubSpot CRM Administrator (Part-Time) Location: Remote (Must be available during EST hours) Hours: 20 hours/week About VRAI At VRAI, we create lab-grown diamonds for modern love stories. Backed by sustainably created materials and cutting-edge technology, our diamonds are made in our zero-emission foundry and set in timeless designs. We’re transforming the fine jewelry industry by combining transparency, innovation, and a deep respect for craftsmanship. We have both a strong retail business (9 showrooms and counting!) as well as a strong digital-first business. Role Overview We’re looking for an experienced HubSpot CRM Administrator to manage and optimize our HubSpot instance. You’ll be responsible for powering account-based sales enablement, lifecycle marketing, and CRM data integrity, ensuring a seamless customer journey from first touch to post-purchase engagement. Key Responsibilities - Account-Based Marketing Support - Build workflows, templates, and automated campaigns that enable 1:1 outreach from Sales Advisors to clients. - Examples include: automated appointment follow-ups, creating follow-up tasks based on customer behavior or preferences, surfacing enriched customer data for personalization. - Identify key trends, purchase patterns, and client segments from data sets D2C Lifecycle Campaigns: - Develop and configure lifecycle workflows to support revenue-driving customer journeys. - Examples include: abandoned cart emails, cross-sell campaigns, post-purchase nurture flows. Reporting & Insights: - Create dashboards and reports for Sales Advisors across company-, store-, and individual-level performance. - Run and build custom reports focused on client engagement, spending behavior, and outreach activity - Develop marketing email performance reports on a weekly, monthly, and quarterly basis. HubSpot Administration & Data Governance: - Maintain and optimize the marketing database through ongoing list management and hygiene practices. - Create and manage properties to define engagement tiers, enable segmentation, and personalize outreach. - Monitor and improve email deliverability, sender score, and overall CRM health. - Work closely with Engineering to ensure accurate and useful data is synced to HubSpot for automation and personalization. - Manage user access: onboard new employees and remove departed users. Qualifications: - 5+ years of hands-on experience with HubSpot CRM. - Proven track record supporting high-touch, account-based marketing efforts in a B2C environment. - Experience designing D2C workflows that drive revenue. - Strong understanding of data structures, engagement tracking, and campaign performance metrics. Responses to these questions: - A list of job roles where you used HubSpot - What is an example of an account-based marketing campaign you’ve created in HubSpot? - What is an example of a D2C email lifecycle campaign you’ve built in HubSpot?

Keyword: Business Development

Price: $40.0

HubSpot Marketing Automation