TAM & ICP Analysis + contact enrichment

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I’m looking for a market research freelancer to help build a structured dataset to define our Total Addressable Market (TAM) and later refine it into our Serviceable Addressable Market (SAM) and Serviceable Obtainable Market (SOM). This project will be done in three phases, but the first phase is critical. If successful, it could lead to additional work. You can find the total scope for all phases below, but please refer to the additional questions section in Upwork for two initial qualifying questions. Phase 1 - Market Mapping & Data Collection Research and list companies in target industries: CPG, Health & Beauty, Fashion, and related consumer categories, (see list of NAICS codes below) Estimated Revenue: greater than $500M Locations: US, Canada, UK, EU Gather key data points/columns : Company Name, Industry Category, Estimated Revenue, Employee Count, HQ Location, and Website. Deliverable: A structured Google Sheet with at least X companies in North America, the UK, and Europe. Potential Next Phases (If Phase 1 Is Successful) Phase 2: Help us estimate the total number of relevant job roles in these industries. Phase 3: Help source high-quality contact data for decision-makers. Ideal Freelancer: Experience in market research, B2B data analysis, or TAM modeling Strong data sourcing skills (LinkedIn, Crunchbase, etc.) Ability to organize findings in a structured way If you’re experienced in market research and can deliver clean, reliable data, I’d love to hear from you! Please share any relevant past projects in your proposal. Suggested Industries & NAICS Codes Consumer Packaged Goods (CPG) NAICS Codes: 311 - Food Manufacturing 312 - Beverage and Tobacco Manufacturing 3256 - Toilet Preparation Manufacturing 3399 - Other Miscellaneous Manufacturing (includes various consumer products) Health & Beauty NAICS Codes: 44612 - Cosmetics, Beauty Supplies, and Perfume Stores 32562 - Cosmetic and Toilet Preparation Manufacturing 4461 - Health and Personal Care Stores 42346 - Pharmaceutical and Medical Goods Wholesalers Fashion & Apparel NAICS Codes: 315 - Apparel Manufacturing 448 - Clothing and Clothing Accessories Stores 3152 - Cut and Sew Apparel Manufacturing 44814 - Family Clothing Stores 4482 - Shoe Stores Luxury Goods & Accessories NAICS Codes: 44831 - Jewelry Stores 33991 - Jewelry and Silverware Manufacturing 4482 - Shoe Stores 44815 - Luggage and Leather Goods Stores Retail & E-commerce Brands NAICS Codes: 45411 - Electronic Shopping and Mail-Order Houses 45231 - General Merchandise Stores 45321 - Office Supplies and Stationery Stores 4533 - Used Merchandise Stores Video Game & Digital Entertainment Companies NAICS Codes: 5112 - Software Publishers (including video games) 5121 - Motion Picture and Video Industries 5415 - Computer Systems Design and Related Services (for companies with digital solutions) 54169 - Other Information Services Food & Beverage Retail NAICS Codes: 445 - Food and Beverage Stores 446 - Health and Personal Care Stores 722 - Food Services and Drinking Places 4451 - Grocery Stores Automotive NAICS Codes: 441 - Motor Vehicle and Parts Dealers 336 - Transportation Equipment Manufacturing 4411 - Automobile Dealers Technology and Electronics NAICS Codes: 334 - Computer and Electronic Product Manufacturing 5182 - Data Processing, Hosting, and Related Services 42369 - Other Electronic Parts and Equipment Wholesale Pharmaceuticals & Healthcare NAICS Codes: 3254 - Pharmaceutical and Medicine Manufacturing 621 - Ambulatory Health Care Services 622 - Hospitals Sports & Fitness NAICS Codes: 451 - Sporting Goods, Hobby, Book, and Music Stores 713 - Amusement, Gambling, and Recreation Industries 71394 - Fitness and Recreational Sports Centers Additional Suggested Categories: Pet Products: NAICS: 3121 (Beverage Manufacturing), 3111 (Animal Food Manufacturing) Home & Garden: NAICS: 444 (Building Material and Garden Equipment and Supplies Dealers)

Keyword: marketing

Contractor Tier: Hourly: $10.00 - $30.00

Price: $20.0