CRO - Website Experience Analyst (Shopify)

---

---

About Faunus Plant Faunus Plant is a family-owned business established in the 1970s, located in the Apuseni Mountains of Romania. We specialize in producing natural health products such as teas, lotions, tinctures, and oils, crafted from locally sourced plants. Our mission is deeply rooted in the tradition of herbal remedies, aiming to preserve the natural healing properties of plants while ensuring the highest quality in our products. About the Role: We are looking for a talented CRO Analyst (Shopify) to join our team and help optimize the performance of our eCommerce websites. The ideal candidate has a strong analytical mindset, a deep understanding of UX/UI principles, and experience in conversion rate optimization (CRO) for Shopify stores. If you are passionate about enhancing user experience and driving revenue growth through data-driven insights, we want to hear from you! Key Responsibilities: - Analyze our website to identify UX/UI issues that impact conversions. - Detect and address conversion blockers such as missing CTAs, irrelevant sections, and trust-related concerns. - Develop and propose optimization strategies to enhance monetization, including blog integrations (e.g., relevant product sections, quizzes, pop-ups, and personalized offers). - Assess user behavior on blog and category pages, understanding awareness stages and intent. - Utilize behavioral analytics tools such as Microsoft Clarity and Google Analytics to track user interactions and uncover insights. - Recommend actions to grow the customer database, such as lead magnets, signup forms, and newsletter subscriptions. - Implement exit-intent strategies and pop-up logic to reduce bounce rates and improve engagement. - Provide persuasive copywriting suggestions for content improvements. -Focus on key performance metrics, including ROI, conversion rate, and average order value (AOV). - Collaborate closely with design, marketing, and development teams to ensure seamless implementation of optimization strategies. Requirements: - Proven experience in CRO analysis for eCommerce websites, mandatory Shopify. - Strong knowledge of UX/UI principles and their impact on conversions. - Experience using tools like Microsoft Clarity, Google Analytics, or similar platforms. - Understanding of user behavior on blog and category pages. - Ability to create and implement CRO strategies that drive measurable improvements. - Basic persuasive copywriting skills for content recommendations. - Data-driven mindset with the ability to analyse key metrics and suggest actionable improvements. - Excellent collaboration skills to work effectively with cross-functional teams. If you find yourself in our job description, then we'd like to meet you!

Keyword: marketing

Contractor Tier: Hourly: $25.00 - $45.00

Price: $35.0