Introduction: Our firm seeks a skilled and experienced consultant to provide digital marketing services focused on local and regional SEO, Google Business Profile optimization, creation of SEO-optimized landing pages (up to 12 initial pages), Google Ads Pay-Per-Click (PPC) management, as well as comprehensive tracking and reporting. Scope of Work: 1. Local/Regional SEO o Keyword research and competitive analysis o On-page and off-page optimization o Local citations and directory listings 2. Google Business Profile Optimization o Profile creation and/or enhancement o Content updates and maintenance o Ongoing optimization to increase local visibility 3. Local/Regional SEO Landing Pages o Development and optimization of up to 12 landing pages o Targeted keyword integration o Responsive and mobile-friendly design 4. Google Ads Pay-Per-Click (PPC) o Campaign setup, including keyword selection and ad copywriting o Ongoing campaign management, optimization, and budget control o Conversion tracking and ROI optimization 5. Tracking & Reporting o Setup and integration of Google Analytics, Google Search Console, and other relevant tracking tools o Monthly performance reporting o Recommendations for continuous improvement Proposal Submission Requirements: • Company overview, including years of experience and relevant client examples • Approach and methodology for delivering requested services • Proposed timeline and milestones • Detailed cost proposal and payment terms • Examples of previous work, especially relevant local/regional SEO and Google Ads successes • References from at least three recent clients Evaluation Criteria: Proposals will be evaluated based on: • Expertise and experience in digital marketing, local/regional SEO, and Google Ads management • Demonstrated success in Google Business Profile optimization and PPC campaign effectiveness • Quality of proposed methodology and clarity of reporting processes • Cost-effectiveness and overall value provided •We look forward to your proposal and potentially partnering with your team to enhance our digital presence and local market performance.
Keyword: Digital Marketing
Price: $55.0
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