Seeking UGC Video Creator for TikTok & Instagram Ads United By Blue (UBB) is looking for a creative, skilled video creator experienced in UGC (user-generated content) style content. We want engaging, authentic, and compelling short-form videos to use as ads on TikTok and Instagram. These videos should feel genuine, highlight our products, and resonate with viewers who care about sustainability and style. About United By Blue (UBB): We’re a sustainable apparel and accessories brand dedicated to protecting our oceans and waterways. Every purchase helps remove trash from oceans and coastlines. We want video ads that capture our mission and products in a real, relatable way—like a testimonial from a passionate customer or influencer. Project Scope & Deliverables Video Ads: Short-form vertical videos (15–30 seconds) optimized for TikTok and Instagram Reels. UGC/Testimonial-Style: Content that feels organic, authentic, and not overly “commercial.” Showcasing real experiences with our products (e.g., wearing our apparel outdoors, talking about our mission/impact). Concept & Script: Open to suggestions but can provide if needed Products Featured: Will range from from socks to backpacks to ceramic mugs. Brand Alignment: Incorporate our sustainable mission subtly but effectively. The brand feel is "campfire cozy" Editing & Post-Production: Final videos should be polished, with engaging text overlays, captions, or transitions to grab attention on social feeds. Requirements UGC Experience: Proven track record of creating user-generated style videos or testimonial-type ads. Social Platform Expertise: Understanding of best practices for TikTok and Instagram Reels, including ideal length, hooks, and style. Creative & Collaborative: Ability to pitch concepts and scripts, then refine them based on feedback. Portfolio: Examples of previous short-form and/or UGC content that performed well on social media. Timeliness: Capacity to meet deadlines and respond to feedback promptly. Nice-to-Have Understanding of or passion for sustainability, environmental issues, or ethical fashion. On-camera talent or access to talent who can provide authentic testimonials. How to Apply Portfolio: Include links to examples of your work (UGC, testimonials, or relevant short-form videos). Concept Pitch: Briefly describe any initial ideas you have for how you’d approach UBB’s ads. Please do not use AI to write these. We would like to be able to understand your personality via your writting. Rates: Provide your estimated project cost. Timeline: Let us know your availability and turnaround time for producing 2–3 short videos. We’re excited to see how you can help bring United By Blue’s story to life in an authentic, eye-catching way. If you’re passionate about creativity, sustainability, and making an impact, we’d love to hear from you! Apply now, and let’s create compelling content together
Keyword: social media
Social Media Content Content Creation UGC TikTok Video
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